“As a business owner, reading The Rarest Advantage showed me that I was analyzing my client relationships all wrong. It made me analyze my company, my team, my clients, and myself. While focused on leadership and bringing value as my primary role, this book helped me identify the changes I could bring to my company to make a grand impact. It allows you to review your processes with the do’s and don’ts to ensure you not only grow your business but bring success to the future direction of your company, your clients. Great read!”